Carlsberg Honors 20th Anniversary of Liverpool's 2005 Miracle with Legends and Limited-Edition Can
Source: news.source.prnewswire_apac
Carlsberg celebrates the 20th anniversary of Liverpool FC's historic 2005 Champions League victory, known as the 'Miracle of Istanbul', with a new limited-edition 'Miracle Can' and a short film featuring Liverpool legends Jerzy Dudek, Sami Hyypiä, and Vladimír Šmicer. The can, designed in Liverpool FC red and Carlsberg green, will be available from May 8th in the UK. The campaign aims to relive the emotional highs of the match through its design and the accompanying film, reinforcing Carlsberg's long-standing partnership with Liverpool FC.
Key Points
Carlsberg releases a limited-edition 'Miracle Can' to celebrate the 20th anniversary of Liverpool FC's 2005 Champions League victory.
The campaign features a short film reuniting Liverpool legends Jerzy Dudek, Sami Hyypiä, and Vladimír Šmicer.
The Miracle Can, designed with Liverpool FC red and Carlsberg green, includes timestamps of key moments from the match.
The can will be available in select UK retailers starting May 8th.
Carlsberg's long-standing partnership with Liverpool FC, dating back to 1992, is highlighted, with the current agreement extending until 2034.
The campaign aims to bring fans closer to the emotional experience of the 'Miracle of Istanbul'.
